LG confirms its 2020 8K TVs support for Nvidia's new GeForce RTX 30 GPUs
LG confirms its 2020 8K TVs support for Nvidia's new GeForce RTX 30 GPUs
By Mike Wheatley - 3 September 2020

LG Electronics has said it’s the first TV maker in the world to add support for Nvidia’s latest graphics processing units on its latest 8K televisions. 

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By adding support for Nvidia’s GeForce RTX 30 series chips, LG’s 8K TVs will be capable of delivering 8K content at 60 frames per second, while handling speeds of up to 48 gigabytes per second. 

Nvidia launched the new RTX 3090 GPU this week, based on its next-generation Ampere architecture. The chip is the company’s most powerful processor yet, and is designed to handle 8K gaming at up to and beyond 60 Fps. 

LG’s 8K TV range for 2020 includes its new ZX OLED TVs (pictured) as well as its new NanoCell Series 8K LCD TVs, and both are powered by its newest α (Alpha) 9 Gen 3 AI processor. 

LG’s 8K TVs also feature support for additional advanced gaming features such as Variable Refresh Rate and Auto Low Latency Mode. They’re also compatible with Nvidia’s G-Sync technology, which enables them to play games that use the company’s older GeForce RTX 20 Series and GTX 16 Series GPUs without any noticeable flicker, stuttering or tearing. 

But the addition of support for Nvidia’s newest GPUs is the icing on the cake, as no other TV manufacturer can make such a claim at present. 

“We are excited to bring GeForce RTX 30-Series GPU support to LG’s 2020 8K OLED TVs,” said Matt Wuebbling, vice president of global GeForce marketing at NVIDIA. “Gamers will be blown away by the performance on these TVs when playing the latest 8K PC games featuring the most realistic ray-tracing and cutting-edge AI features powered by the GeForce RTX 3090 GPU.” 

LG’s 8K TVs should be able to provide an unrivaled gaming experience, boosted as they are by their support for Dolby Atmos and LG’s AI Acoustic Tuning feature, which helps improve sound accuracy by measuring the acoustic environment in the room and adjusting the audio accordingly. LG’s 8K TVs also support BT Surround, which enables two Bluetooth speakers to be hooked up so the 2.0 channel sound can be upgraded to virtual 4.0 surround sound. 

LG’s 8K OLED TVs will of course provide the best possible picture for gamers, but they will do so at a very steep price, with the new ZX 8K TV retailing at an eye-popping £25,000 for the smaller 77-inch model. That’s in addition to the $1,499 (around £1,120) price tag of the GeForce RTX 3090 GPU itself. 

LG’s new NanoCell Series 8K LCD TVs do of course present a much more wallet-friendly option for consumers who want the very best 8K gaming experience possible, with its 55-inch LG Nano95 8K TV priced at just £1,499 at some retailers. But the limited backlighting capabilities of LG’s 8K LCD TVs are unlikely to deliver the same level of accuracy and precision that its OLED TVs are capable of.