LG reveals U.K. pricing and launch dates for its 2020 OLED TVs

Mike Wheatley

LG Electronics has just announced U.K. pricing and availability for its highly anticipated 2020 OLED TV ranges, which will be rolled out over the next couple of months.


The first OLED TVs in LG’s lineup to hit the shops will be the wall-mountable GX and CX models, both of which will be available in a choice of 55-inches and 65-inches. Those models will go on sale from April 6, priced at £2,300 for the 55-inch GX and £3,500 for the 65-inch version, and £1,800 for the 55-inch CX and £2,800 for the 65-inch screen.

Following them will be LG’s ultra-thin 65-inch WX “wallpaper TV”, which goes on sale on April 13, priced at £4,500, the company said.

There’s more to follow on May 4, with that date being reserved for the launch of LG’s 77-inch CX model, priced at £5,000. And one week later, May 11, the company will launch its high-end flagship model, the 88-inch 8K ZX OLED TV, which will be priced at an eye-watering £40,000. On the same day, LG will also launch its 77-inch GX model, which will sell for £6,000, as well as its smallest ever OLED TV, the 48-inch LG CX, priced at £1,500.

LG’s final launch will be the 77-inch version of the 8K ZX TV, which will be priced at £25,000 when it goes on sale on May 25.

There is still no release date or pricing for LG’s BX OLED series, which is its most affordable model.

The launch dates should have OLED fans rubbing their hands with glee, for LG is generally said to manufacture some of the best TVs on the market.

LG’s 2020 OLED TVs have some nice new features for viewers to look forward too, including support for HDMI 2.1 features such as Enhanced Audio Return Channel (eARC) and auto low-latency mode (ALLM), which should deliver better audio and a smoother frame rate. The TVs are also powered by a new processor, the A9 Gen 3, which should enable better picture processing than previous generation OLEDs.

Other new features to look forward to include support for Dolby Vision IQ, and the new “Filmmaker mode” setting that aims to replicate content on-screen exactly as the director originally intended.

Gamers also have some nice features too, including compatibility with Nvidia’s G-SYNC, which enables video games graphics to be better rendered on screen. The idea with this is that it helps to increase the sense of immersion while gaming, which is achieved by adapting the refresh rate to the frame rate of the connected hardware, such as a PlayStation or Xbox console.

In addition to its OLED models, LG also announced pricing and release dates for its lineup of NanoCell LCD TVs, which includes both 4K and 8K resolution models.