Samsung Electronics has confirmed long-running rumours that it’s planning to launch its first-ever WOLED monitors this year, announcing the new Samsung G73SH display for gamers alongside a pair of slightly more expensive QD-OLED products.
The company is positioning its first WOLED monitor as a less premium product compared to the new Samsung G80SH monitors that use QD-OLED. It’s a similar strategy to what it does with TVs, where its QD-OLED displays are reserved for its most premium models – such as this year’s S99H and S95H TVs – and WOLED is used in its mid-range offerings.
The Samsung G73SH monitor is equipped with a panel supplied by LG Display, but it’s not clear if this is one of the company’s most advanced WOLED displays. Nonetheless, it’s a pretty decent gaming monitor, with Samsung saying it has 3840x2160 resolution and a 165Hz refresh rate, which can be cranked up to 330Hz in 1080p. The flatscreen monitor also supports HDR10+ gaming and is covered by Samsung’s standard two-year burn-in warranty.
Samsung’s closer collaboration with LG on OLED is believed to be a strategic move, and there are thought to be a couple of reasons for it. On the one hand, Samsung’s OLED display making capabilities aren’t as mature as LG Display’s and it doesn’t have the capacity to manufacture QD-OLED displays at the same volume, or in such a broad range of sizes as what its rival is capable of. The other reason is that both companies are facing increasing competition from Chinese display makers, and are looking to maintain an edge with their premium OLED products rather than LCD displays.
While Samsung currently uses WOLED panels, LG Electronics does not yet sell any QD-OLED TVs or monitors, but there are rumours that will change. There have been scattered reports that LG could launch a QD-OLED gaming monitor later this year, and if it does, it will be interesting to see where it’s positioned in the company’s wider lineup.
Most likely it will follow the same strategy as Samsung, presenting its own tech as the more premium option. Samsung first announced the G80SH monitor at CES 2026 in January, and it’s now available to buy globally in 27-inch and 32-inch sizes. Both models are flatscreen monitors with 4K resolution. They offer 240Hz refresh rates and have 16:9 aspect ratios, support HDR10+ gaming, and are equipped with HDMI 2.1 and DisplayPort 2.1 connections.
They’re equipped with Samsung Display’s fourth-generation QD-OLED panel, which is not the most advanced. Fifth-generation QD-OLED displays feature RGB-stripe pixels, which help make them more suitable for media and business applications instead of just gaming, because the layout helps to reduce text fringing artefacts. But for gaming, the pixel layout is much less of a problem. As with the G73SH, the G80SH monitors have a two-year burn-in warranty, and they also feature a matte display coating to block out reflections.
